Project:

The Gender Pay Gap

Project:

Overview:

If you knew that sharing your salary could end the pay gap in America, would you? Indeed created a pay gap awareness campaign by filming a social experiment in real time to see whether,  when faced with the opportunity, people would reveal what they make in support of the fight for equal pay. The results are nothing less than inspiring.

Role: Research & Casting

Awards:

Addy's, Bronze Award (Branded Content) 2022

The Drum Awards Content,Winner: Best Creative Content Idea Using Video 2022

Cannes Shortlisted / On Line / Viral Film —  Communications 2022